1976 Seiko 7009-8049 Automatic Day/Date (Salesman’s Sample Build Out)

1976 Seiko 7009-8049 Automatic Day/Date (Salesman’s Sample Build Out)

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During the 1970’s and 80’s, Seiko sales representatives would present new product to retailers by way of non-working samples. They would include the case, dial, hands, and crystal. Seiko understood the importance of a retailer being able to make the best judgement possible when choosing upcoming products for their showcases and clients. Several times a year, I will encounter a handful of these samples, and acquire them for parts. Every once in a while, I’ll get the uncontrollable urge to build one out to a finished complete and working watch. This 7009 sample from January of ‘76 is just such an example. With a near mint case, dial, and hands, this automatic day date was begging to be a finished watch ready for a wrist. The case is a brightly polished integrated lug design with no bezel, and an inset crystal for a sleek, low profile fit. The dial is a rich charcoal sunburst with large framed luminous markers, and fat batons count the hours and minutes. All components are genuine Seiko, and the only detail that denotes it began its life as a salesmen’s sample is the “sample” engraving on the case back, and stock stickers that I left in place. If you’re looking for an affordable and stylish entry point into vintage Seiko, this casual weekender is as clean as it gets, and paired with a smooth brown leather, it’s sure to be an easy ‘go to’ for any occasion.

Kvarnsjo Leather Smooth Brown Leather with White Stitch

Serviced 6/29/22

Diameter- 38mm

Lugs- 19mm

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